Lu Yang - About | Strategic Planner

10 facts about me‍‍‍

Here is also my digital footprint.‍‍‍

Work experience

Marketing Consultant

Assist Wooko Inc. ‍‍‍‍‍‍‍‍‍‍‍‍with ma‍‍‍rketing strategies and social media strategies;‍‍‍
Assess marketing viability and position the brand in the marketplace.

@Wooko Inc.

Program Coordinator

Take charge of managing the Summer Company Program and Starter Company Plus program;
Participate in the development and production of key marketing materials, such as creating posters, videos, and a Facebook event page to promote the program and program's participants business;
Interviewed program applicants (47 in total) and assess their suitability and completeness;
‍‍‍‍‍‍Offered consultations (14 in total) in regard to developing ‍‍‍branding strategies to assist program participants with increasing the brand awareness and generating leads and sales;
Take the lead to organize the Summer Company Graduation event.
Provided administrative and project support to other staff as required.

I am a Scorpio;
‍I am an amateur photographer;
I always love to experience new things and easily blend into new environment;
YOLO is my motto, and I only like to devote my time and energy on things that I am interested in;
My icon is Hu Ge, a well-known Chinese actor, and I created a fan account for him on Instagram (Reached 22.1K up to date);
I am enthusiastic about marketing and advertising, especially advertising. This passion is ignited by the book, Confessions of an advertising man. I am impressed by Mr. David Ogilvy's insights;
I am a great listener and an introverted thinker - I "brain-tornado" ideas in my mind and speak with precision;
I have a strong intention to overturn people's negative perspectives on advertisements;‍‍
Ogilvy and Mather will be my start point (but will not be a springboard just to clarify);
I would love to connect with you and hear your thoughts on my blogs‍‍‍.

‍‍‍Strategic Planner

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